Sony RX100 VII Compact Camera Launched in India

Sony India today announced a new addition to its award-winning series of RX cameras with the launch of the RX100 VII (model DSC-RX100M7). Utilising technologies developed for Sony’s full-frame mirrorless camera Alpha 9, the RX100 VII achieves new levels of performance in a compact camera, in both stills and movie shooting, inspiring the user to feel confident that they are armed with professional-level power in their pocket for spontaneous shooting in everyday life.

“The RX100 VII sets new standards for both photography and videography in a compact camera and we are confident that its phenomenal speed and AF capabilities will be very well received by customers,” said Hiroyuki Tokuno, Head of Digital Imaging Division, Sony India, “Users will feel the reassurance that they have the power of an Alpha 9 in their pocket, in compact form, so they can trust this camera in any given situation.”

Salient Features of Sony RX100 VII:

1. Newly developed 1.0-type stacked 20.1 MP Exmor RS CMOS image sensor with DRAM chip and latest generation BIONZ X image processor
2. World leading 357-point focal-plane phase-detection AF + 425-point contrast-detection AF with world’s fastest 0.02 sec high AF speed
3. Alpha 9-level speed performance with up to 60 AF/AE tracking calculations per second and 20fps blackout-free shooting with AF/AE tracking
4. Real-time Tracking and Real-time Eye AF for humans and animals
5. Pro-level movie functionality including 4K HDR (HLG) , Real-time Tracking and Real-time Eye AF for movie shooting, 4K Active SteadyShot, Vertical-position data recording for movies and integrated microphone jack
6. ZEISS Vario-Sonnar T 24-200mm F2.8 – F4.5 Large Aperture High Magnification Zoom Lens
7. New ‘Single Burst Shooting’ Drive Mode at up to 90fps speed

Pricing and Availability

The RX100 VII camera will be available across all Sony Center, Alpha Flagship stores, Sony authorized dealers and major electronic stores across India.

Prashant Chaudhary

An android fan and A Computer Engineer who fell in love with the world of Internet Marketing. Worked on different SEO techniques for small to large Internet properties at Initial days of my Career. I am in love with my passion for Blogging and running several blogs in variety of category.