Oppo Reno and Oppo Reno 10X Launched in India, Starting at Rs. 32,990

In line with the legacy of introducing innovative technology, OPPO, a leading global smartphone brand strengthened its premium portfolio with the launch of the much-awaited OPPOReno 10x Zoom in India. The brand’s flagship smartphone has a triple rear camera which supports 10x Hybrid Zoom technology and features the world’s first periscope telephoto lens. The Reno series stands out with first-of-its-kind shark-fin rising camera which takes 0.8 seconds to rise for capturing flawless selfies. This design implementation of selfie camera has also helped OPPO Reno series achieve an astounding 93.1% Screen to Body ratio. Moreover, this latest flagship device offers a design which is naturally sleek and features a seamless silhouette with a smooth surface at the back for a premium look.


With the introduction of OPPO Reno series, OPPO is expanding their product portfolio as they expect the premium segment of the market to expand. The surge would not only be driven by current OPPO F series users who are seeking continuity of OPPO’s signature features like VOOC flash charge technology, panoramic screen  & rising camera design but the introduction of innovative technology and new experiences like 10x Hybrid Zoom will also help drive growth in this category. The OPPO Reno series, which has been engineered for creativity, would thus serve the needs of these smartphone upgraders in the premium segment. Moreover, with nearly six years of operations in India, OPPO has developed a robust retail network of 250+ outlets, supported by OPPO Experience Consultants, a strong presence of after sales experience across 200 cities and a local R&D center in Hyderabad. Empowered by this infrastructure, OPPO aims to provide consumers with a delightful shopping experience, coupled with a seamless after sales services and latest software experience. Reno series also marks the start of the next five years, wherein OPPO will concentrate on building great products that will bring alive their innovative technology with elegant design.

Commenting on the launch, Mr. Charles Wong, CEO, OPPO India said, “We’ve been steadfast in using technological innovations to solve customer problems in ingenious ways. True to OPPO’s creative philosophy of developing artistic designs for its smartphones, the brand continuously strives to create new designs using the latest trends and its cutting-edge expertise. Reno is deeply rooted in creativity, spontaneity and youthful spirit and is undoubtedly set to satisfy high expectations in design, photography and performance through unique innovations. We are hopeful that Reno will not only serve as the catalyst for the future of OPPO’s smartphone development but will also fuel creativity, take our legacy of innovation forward and set a new benchmark in the premium segment.”


Priced at INR 49,990, OPPO Reno 10x Zoom 8+256 GB variant will be available for pre-booking from 28th May and sale will start from 7th June, across all online and offline stores. The 6+128 GB variant will be priced at INR 39,990. It will come in 2 stellar colors– Ocean Green & Jet Black. The uniquely designed smartphone is powered by a Qualcomm Snapdragon 855 processor with Hyperboost 2.0 for an immersive and smooth gaming experience. The smartphone supports VOOC 3.0 flash charge and is backed by a massive 4065 mAh battery. Along with the 10x Hybrid Zoom technology, the smartphone also boasts of 60x digital zoom, the first one in the industry.

Revolutionizing mobile photography with 10x Hybrid Zoom innovation

10x Hybrid Zoom is an industry-first technology with a triple-lens camera structure consisting of a telephoto lens, a 120-degree ultra-wide-angle lens, and a 48MP main camera. With all the three lenses, the 10x Hybrid Zoom technology can cover broad focal lengths of 16 mm-160 mm, ensuring high-quality long-distance shots. To provide further value to users, OPPO has also introduced dual Optical Image Stabilization (OIS) on both the main camera and the telephoto lens to achieve higher, anti-shake accuracy and capture phenomenal pictures.

48MP+ 8MP (wide angle) + 13MP (telephoto) triple rear camera supporting 10x Hybrid Zoom and Ultra Night Mode

OPPO Reno 10x Zoom is equipped with an advanced camera system. With a significant upgrade in the rear camera, Reno 10x Zoom embodies a triple rear 48MP + 8MP (wide angle) + 13MP (telephoto), which supports features like 10x hybrid zoom, dual OIS, Ultra Night Mode 2.0, Dazzle Color Mode and 4K video. The 48MP camera featured on the OPPO Reno 10x Zoom boasts of a Sony IMX586 sensor and F1.7 aperture which improves the light sensing capability required for capturing clearer images. The device also features Portrait Mode 2.0, which makes shooting portraits more professional with 5 artistic style effects, helping users shoot highly optimized magazine-level portraits.

OPPO Reno 10x Zoom also features the Ultra Night Mode which is OPPO’s system-level optimization solution, specially designed for smartphone photography. Using the Ultra Night Mode, faces and backgrounds are processed separately to offer vivid skin-tone coloring for a sharper picture and an optimized skin-tone effect. The OPPO Reno 10x Zoom also features the Audio Focus technology, which uses multiple microphones from the phone to record surrounding sounds from a 360° point of view, enabling precise sound recording and restoring, and thereby delivering a synchronization of sound and picture.

An android fan and A Computer Engineer who fell in love with the world of Internet Marketing. Worked on different SEO techniques for small to large Internet properties at Initial days of my Career. I am in love with my passion for Blogging and running several blogs in variety of category.

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