Sony India is proud to unveil the BRAVIA 9, its latest flagship Mini LED television series, loaded with XR Backlight Master Drive this television series can produce vivid image, deep blacks, supreme contrast and beautifully natural colours. Powered by the advanced AI Processor XR, this cutting-edge television series is designed to deliver an unparalleled immersive experience, setting a new benchmark in home entertainment.
1. Equipped with XR Backlight Master Drive, BRAVIA9 delivers unparalleled brightness, incomparably beautiful colours
The BRAVIA 9 immerses you in the scene, much like the backlight control technology used in Sony’s professional monitors for filmmakers. The XR Backlight Master Drive, with its unique local dimming algorithm, precisely controls thousands of LEDs to deliver truly authentic contrast and preserve shadow detail in even the most demanding scenes.
2. Enjoy faithfully natural scenes in absolute detail, even in the brightest daylight with High Peak Luminance
With High Peak Luminance in BRAVIA 9, imagine a brilliantly sunlit, snow-covered mountain landscape. These exceptionally bright televisions, with unprecedented luminance, can faithfully reproduce natural scenes with absolute detail, even in the brightest daylight.
3. BRAVIA 9 Mini LED offers 4 times more pixel than HD for a clearer more detailed picture
The BRAVIA 9 features BRAVIA XR Mini LED technology, providing exceptional depth, intense contrast, and stunning brightness. With four times more pixels than HD, this television ensures a clearer, more detailed picture, bringing every scene to life with remarkable precision. Enjoy an immersive viewing experience with vivid, lifelike visuals that capture every nuance, making the BRAVIA 9 the ultimate choice for discerning viewers seeking unparalleled picture quality.
4. With XR Contrast Booster enjoy adjusted brightness for deeper blacks, brighter highlights, and supreme contrast
The BRAVIA 9 series features a Mini LED panel with XR Contrast Booster 30, which enhances the depth and detail of images by precisely controlling the backlighting. This technology results in deeper blacks and brighter whites, giving a dynamic contrast that brings scenes to life. The Mini LED panel also improves viewing angles, ensuring consistent picture quality from any seat in the room.
5. XR Triluminos Pro expresses billions of accurate colours with exceptional black contrast
XR Triluminos Pro technology in the BRAVIA 9 brings your content to life with billions of accurate colors, delivering an extraordinary viewing experience. This advanced technology enhances color precision and depth, ensuring that every hue is displayed with stunning clarity. Combined with exceptional black contrast, XR Triluminos Pro produces vibrant, true-to-life images that closely match the creator’s intent. Enjoy breathtaking visuals with rich, detailed colors and deep blacks, making every scene look remarkably realistic and immersive.
6. Powered by advanced AI Processor XR, BRAVIA 9 provides a completely immersive experience
The new BRAVIA 9 series will be available in 189 cm (75) and 215 cm (85) screen size. The advanced AI Processor XR in the BRAVIA 9 series revolutionizes viewing by understanding human perception of sight and sound. This processor features a scene recognition system that detects and analyzes data with high accuracy, optimizing the picture for ultimate realism to reproduce a cinema creator’s intention. The result is unparalleled depth, vibrant contrast, and lifelike colors, creating an engaging viewing experience that brings movies, shows, and games to life with extraordinary clarity and precision. The BRAVIA 9 sets a new standard for home entertainment, transforming your living room into a cinematic haven.
7. Equipped with Studio Calibrated mode, it precisely reproduces the image quality intended by the creator for a perfect cinema at home experience
BRAVIA 9 series comes with Studio Calibrated modes that deliver the image quality film content creators intended, right in your home. In addition to the already established Netflix Adaptive Calibrated Mode and SONY PICTURES CORE (formerly BRAVIA CORE) Calibrated Mode, there is now a Prime Video Calibrated Mode. This new mode offers customers even more ways to enjoy premium entertainment as the creators envisioned. With Prime Video Calibrated Mode, viewers can experience optimal picture quality that is automatically adjusted for movies, series, and, for the first time, live sports. The BRAVIA 9 series is IMAX enhanced and supports both Dolby Vision® and Dolby Atmos®, providing exceptional brightness, sharper contrast, richer colors, and immersive sound. This ensures a superior viewing experience on Disney+, Prime Video, Netflix, and other popular streaming platforms.
BRAVIA develops products with accessibility in mind so that all customers can enjoy the movie experience, regardless of disability or age. Voice commands can be used to operate the BRAVIA TV, such as turning the power on/off and adjusting the volume. BRAVIA TVs are also equipped with shortcut commands that allow you to quickly and easily turn on/off accessibility features, allowing both those who require them and those who do not to use the same TV set without stress.
Price and Availability
| Model | Best Buy (in INR) | Availability Date |
| 75XR90 | 449,990/- | Available Now |
| 85XR90 | 599,990/- | Available Now |
These models will be available across all Sony Centers, major electronic stores, and e-commerce portals in India.
Prashant Chaudhary
An android fan and A Computer Engineer who fell in love with the world of Internet Marketing. Worked on different SEO techniques for small to large Internet properties at Initial days of my Career. I am in love with my passion for Blogging and running several blogs in variety of category.
