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Realme U1 launched in offline markets; available in 2500 stores across 30 cities

Realme, the No. 1 emerging smartphone brand in India, today announced that the India’s SelfiePro, Realme U1 will be available in the offline stores throughout the country. The selfie-centric smartphone is the first ever smartphone powered by the AI master MediaTeK Helio P70 processor globally and comes with an AI 25MP front camera. The device was launched in November last year with two variants; 3 GB RAM + 32 GB ROM at INR 11,999/-  and 4GB RAM + 64GB ROM at INR 14,499/- in three exquisite colours, Fiery Gold, Ambitious Black and Brave Blue.

 

Initially Realme U1 will be available in 2500 stores in 30 cities eventually reaching 100 cities by March 2019. Through a special offer, customers will receive benefits worth INR 5,750, up to 4.2TB of Jio 4G data, only applicable to the INR 198 and INR 299 prepaid plans.

 

Commenting on the expansion, Madhav Sheth, Chief Executive Officer, Realme India said, “Considering the rapidly growing customer demand towards Realme U1 we are making the device available at our offline stores.  Initially the device was available for sale exclusively in Amazon.in and saw a phenomenal response. The initiative is to fulfil our commitment to deliver best consumer experience to our customers.”

 

Recently Realme announced expansion of the offline sales to 150 cities in 2019. The young brand will start with top cities of the country, gradually moving towards 150 cities phase by phase. The Proud to be Young” brand has collaborated with offline retailers which will be known as Real Partners and will give a value addition to customer experience.

 

Realme started with 10 cities across the country in January 2019 and will add 50 cities every quarter. With the city expansion, the smartphone brand will establish 20,000 outlets throughout the country. The retail outlets will have all the models of that the smartphone brand has launched.

 

Previously, Realme got in to an exclusive partnership with Reliance stores for offline sales of the products. Realme smartphones have been getting sold at more than 130 cities across 1300+ Reliance Digital & My Jio stores.

 

The brand has been successfully performing on e-commerce platforms from May 2018.

Realme has secured the position of No. 1 Emerging brand in the country as quoted by CMR and according to Counterpoint, Realme was No.3 in overall market share during Diwali, and specifically No.2 in online sales.

An android fan and A Computer Engineer who fell in love with the world of Internet Marketing. Worked on different SEO techniques for small to large Internet properties at Initial days of my Career. I am in love with my passion for Blogging and running several blogs in variety of category.

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