Fujifilm India Pvt Ltd, today, announced the launch of its new analog instant camera ‘instax SQUARE SQ6’ as a new addition to the instax series of instant camera lineup, which allows users to enjoy on-the-spot photo printing. The instax SQ6 is compatible with stylish square format films. The various shooting functions, simple stylish design, and the square format prints make the SQ6 the absolute style statement. The camera can be taken anywhere, ensuring you never miss a precious moment.
The instax SQUARE SQ6 has a variety of functions that will curate a unique experience for the users. Automatic exposure adjustment feature is one of them that gets activated when the shutter button is pressed. It detects the ambient brightness and adjusts to provide the optimum shutter speed and flash light intensity. Even in a dark room, subjects and the background can be shot vividly and clearly.
To meet the needs of selfie lovers, the camera comes with a selfie mode that automatically adjusts brightness and focal length to the ideal level for capturing best selfie images. The self-shot mirror attached to the side of the lens allows user to check the shooting range.
An inimitable addition to this instax is the tripod holes, at the bottom of the unit and a timer that can be useful for taking group photos.
Key specifications: “instax SQUARE SQ6”
| Film | Fujifilm Instant Film “instax SQUARE Film (available separately) |
| Lens | Retractable lens, 2 components, 2 elements, f = 65.75 mm, 1:12.6 |
| Viewfinder | Inverted Galilean finder, 0.4 x, with target spot |
| Focusing | Motor-driven 3-range switching (0.3 m – 0.5 m/1 ft. – 1.6 ft., 0.5 m – 2 m/1.6 ft – 6.6 ft., 2 m/6.6 ft. and beyond), Macro Mode (0.3 m – 0.5 m/1 ft. – 1.6 ft.) Normal Mode (0.5m – 2 m/1.6 ft – 6.6 ft.) Landscape Mode (2 m/6.6 ft and beyond) |
| Shutter Release | Programmed electronic shutter release, 1.6 sec – 1/400 sec. |
| Exposure Control | Automatic, Interlocking range (ISO 800) : LV 5 – LV 15.5, Exposure compensation: ±2/3 EV |
| Film Feeding Out | Automatic |
| Film Developing Time | Approximately 90 seconds (Varies depending on the ambient temperature) |
| Flash | In Macro mode: Built-in, automatic electronic flash In a mode other than Macro mode: Always flashing Charging time: 0.2 sec – 7 sec (using a new battery), Flash charging indicator, Effective flash lamp range: 0.3 m – 2.7 m/1 ft. – 8.9 ft. |
| Self-Timer | Electronically controlled, approx. 10 second delay, Can be stopped mid-run |
| LED Display | Shooting mode (Auto, Selfie, Macro, Landscape, Double exposure), Brightness adjustment, Flash suppressing, Self timer Mode |
| Power Supply | Two CR2/DL CR2 lithium batteries Capacity: Approximately 30 instax SQUARE 10-pack film packs with new CR2/DL CR2 lithium batteries |
| Others | Film pack confirmation window, tripod socket (tripod sold separately) |
| Dimensions & Weight | 118.7 mm x 128.1 mm x 58.1 mm/4.7 in. x 5.0 in. x 2.3 in. (not including protrusions)/393 g/13.9 oz. (without battery, strap, and film pack) |
| Accessories | Two CR2/DL CR2 lithium batteries, Shoulder strap, Three flash filters |
Furthermore, to add appropriate drama to the picture, this camera has three modes. The “Double Exposure Mode” allows two photos to be overlapped on a single film when the shutter button is pressed twice, the “Macro Mode” can take short-range photos up to a minimum of 30cm, andthe “Landscape Mode” can be used to take long-range landscape photos. It also includes three flash color filters (orange/purple/green) that once placed over the flash will change the color of the overall photo, allowing the user to achieve a more unique and textured photo.
Commenting on the occasion Mr. Haruto Iwata, Managing Director, Fujifilm India Pvt. Ltd. Said, “Our Instax range is a unique product which has come a long way since its launch 10 years ago. The Sales Volume Trend for Instax has crossed 7.7 Million units globally in FY 2017 which clearly indicates its success worldwide. We are very excited to welcome the all new SQ6 with a host of versatile functions. The new product has been designed keeping in mind the ever changing preferences of the Indian youth, offering unique features to complement their needs. Our instax range has always found appreciation among the youth and we are sure that like its predecessors, SQ6 will also be applauded by these young customers.”
The camera comes in three color variations, pearl white to suit any style, blush gold for an elegant touch, and graphite gray for a cool and calm feel. The ring around the lens has a metallic finish and is matched to the color of the main unit. The knurled surface not only makes the camera easy to hold but is also adds a sense of sophistication.
